Welcome to the Zestee blog - this is a treasure trove of nearly a decade of my favourite topics, articles, resources, book reviews, summaries of events I've been to and more. You can navigate by scrolling, or via the category and archive dropdowns in the sidebar (or below if you are on a mobile device). … Continue reading Welcome to the Zestee Blog
The Sustainable Development Goals, also known as the #sdgs #globalgoals #UNglobalgoals or #developmentgoals are a framework set by the United Nations, set in 2015 with a target of guiding global development towards 2030. How much do you know about these and how are you involved?
On 10 October 2019, my students of the International Business programme at The Hague University of Applied Sciences, the Netherlands, ran a #LinkedInLocal event. This formed part of their Minor "Trends in Marketing". Around 60 students from around the world formed 14 teams, each of which needed to learn more about producing digital content. Each … Continue reading 2019 LinkedInLocalTheHague
On Wednesday 16 October 2019, I attended Female Ventures at Yes!Delft, with the topic Outer space: Aim for the stars Stephanie Cazaux Sarah Lammens Female Ventures is a non profit organisation active in several cities in the Netherlands: https://femaleventures.nl
On 3 October 2019, I taught my first ever digital marketing class in Nederlands! (Dutch) I've been a lecturer at The Hague University of Applied Sciences in the Netherlands for 5 years now, teaching in my native language of English in the International Business Bachelors, and several of the English-language Master's programmes. Until now though, … Continue reading 2019 MBA Digital Marketing guest lecture – in Dutch
Yesterday I had the absolute pleasure to again guest lecture at TU Delft (Technical University of Delft), the Netherlands on the topic "Building your Network in the Netherlands" The learning goals were: Introduction and insights to networking in the NetherlandsPractical networking strategies to further your careerTools to increase visibility online and offlineTips for building and … Continue reading 2019 TU Delft Networking in the Netherlands (September)
What are your intercultural communication challenges? I asked participants this at a recent workshop. Here's some of theirs: Time (too many messages to respond to, not enough time)Conflict (wanting to avoid this or not knowing how to handle it)Different perspective (trying to understand these)Laugh (would like to make people laugh, but can be difficult)Message (making … Continue reading What are your intercultural communication challenges?
On 19-20 September 2019, I had the pleasure of both attending and speaking at the Rise & Lead Summit in The Hague. This was the second annual summit, now spread over two days instead of one. I was very disappointed to have to miss the 2018 Rise & Lead Summit due to a back injury. … Continue reading 2019 Rise and Lead Summit The Hague
Image: Microsoft Teams App on App Store Collaboration on documents and communicating within a team is an ongoing and important tech trend at work. Clear and efficient communication between teams in the same city, or across the world, is crucial to success in today's competitive international business environment. Microsoft have recognised and now addressed this … Continue reading Have you used Microsoft Teams? Thoughts?
I recently purchased an iPhone Xs, and as part of the set up found it very convenient to be able to transfer all my apps across automatically from my iPhone SE, including the way I have organised my home screens. How many apps on your phone? How many apps are on your phone? On iPhones, … Continue reading Tech Tools – How many apps on your iPhone and how do you organise them?
I attended this personal branding "Launch Yourself Event" at the Park Theatre in Eindhoven, the Netherlands on Monday 24 June 2019. It was aimed at two target groups - those looking for work, and those with their own business. Despite the English language event name, it was held completely in the Dutch language. I'm fairly … Continue reading 2019 Launch Yourself Event
On 20 June 2019, I attended the Logeion CDay near Utrecht, the Netherlands. The Hague University of Applied Sciences, where I work part time, was one of the sponsors of this event for around 800 communication professionals from around the Netherlands. My "fasterclass" session was on intercultural communication - Communicating with non-native Dutch speakers in the Netherlands and beyond.
On Tuesday 4th and Wednesday 5th June 2019, I had the amazing experience of attending the Global Entrepreneurship Summit (#GES2019) in The Hague, the Netherlands. Co-hosted by the governments of the United States and the Netherlands, it showcased the depth and breadth of innovations that are improving lives around the world, and the critical role … Continue reading 2019 Global Entrepreneurship Summit
On Wednesday 12 June 2019, Female Ventures held a lovely event at YES!Delft. It's been a while since I have been at this location and they have grown! This incubator for innovation hosts around 100 startups and scaleups and has a very cool atmosphere. Jasmijn Giohalas, Program Coordinator gave a brief talk. For more info: … Continue reading 2019 Female Ventures Delft: Double Potential
On 6 June 2019 I again had the absolute pleasure of attending TEDxDelft. This was my 6th TEDxDelft event, and the 12th live TEDx event I've attended in the Netherlands. Each is different but they are all fantastic. I attended with one of my close friends, Steffi, who has been to TEDx events with me … Continue reading 2019 TEDxDelft
On 29 May 2019 the first BASE conference was held in Amsterdam at the Parool Theater, The Student Hotel. BASE was born as an acronym for the four pillars needed to grow a business to the next level: Build (relationships & resources), Advance (sales and marketing), Sustain (profitability and growth) and Elevate (innovation). Co Founders … Continue reading 2019 BASE Conference Amsterdam
On Saturday 11 May 2019, I had the absolute delight of spending the morning with nine lovely TU (Technical University) Delft international staff members and partners to deliver a workshop on "Networking in the Netherlands". TU Delft is well-known worldwide for their top class educational programmes in fields such as aerospace engineering (where my husband … Continue reading 2019 TU Delft Networking in the Netherlands Workshop (May)
On Wednesday 22 May, I gave an evening workshop to Masters students of the MBA, MICM and MFMC programmes at The Hague University of Applied Sciences. This workshop will offer some insights on how to best present yourself. Not only during a face-to-face presentation or interview but also online. One of the ways to professionally … Continue reading Presenting yourself online and offline
The ICP (International City Podium) is an annual event to showcase Talent & Career opportunities in The Hague - Rotterdam region and was held this year on 23 May 2019. Organised by the International Community Platform and supported by partners City of The Hague, the World Trade Center The Hague, Universiteit Leiden, and The Hague … Continue reading 2019 International City Podium
We held our first #LinkedInLocalTheHague at The Hague University of Applied Sciences on Thursday 16 May from 10.30am-12pm. International Business THUAS - Trends in Marketing This event was part of a "Trends in Marketing" minor in the International Business programme at The Hague University of Applied Sciences. My colleagues teach neuromarketing and big data for … Continue reading 2019 #LinkedInLocalTheHague
On Tuesday 21 May 2019, I attended my second OMHE (Online Media in Higher Education) event, hosted by Erasmus University Rotterdam. OMHE is a collaboration between the universities of Leiden, Delft and Rotterdam but all are welcome. I went on behalf of The Hague University of Applied Sciences. For the opening keynote, Jonathan Tinnacher from … Continue reading 2019 OMHE Online Media in Higher Education