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On 30 November 2019, I had the pleasure to teach this workshop for the third time. Unfortunately I had a bike accident and broke my ankle a month ago, so needed some help to get there and home again - which was the perfect excuse to teach this workshop with my husband, Bas Veldman, who … Continue reading 2019 TU Delft Networking in the Netherlands (November)
The Sustainable Development Goals, also known as the #sdgs #globalgoals #UNglobalgoals or #developmentgoals are a framework set by the United Nations, set in 2015 with a target of guiding global development towards 2030. How much do you know about these and how are you involved?
On 10 October 2019, my students of the International Business programme at The Hague University of Applied Sciences, the Netherlands, ran a #LinkedInLocal event. This formed part of their Minor "Trends in Marketing". Around 60 students from around the world formed 14 teams, each of which needed to learn more about producing digital content. Each … Continue reading 2019 LinkedInLocalTheHague
On 3 October 2019, I taught my first ever digital marketing class in Nederlands! (Dutch) I've been a lecturer at The Hague University of Applied Sciences in the Netherlands for 5 years now, teaching in my native language of English in the International Business Bachelors, and several of the English-language Master's programmes. Until now though, … Continue reading 2019 MBA Digital Marketing guest lecture – in Dutch
Yesterday I had the absolute pleasure to again guest lecture at TU Delft (Technical University of Delft), the Netherlands on the topic "Building your Network in the Netherlands" The learning goals were: Introduction and insights to networking in the NetherlandsPractical networking strategies to further your careerTools to increase visibility online and offlineTips for building and … Continue reading 2019 TU Delft Networking in the Netherlands (September)
On 20 June 2019, I attended the Logeion CDay near Utrecht, the Netherlands. The Hague University of Applied Sciences, where I work part time, was one of the sponsors of this event for around 800 communication professionals from around the Netherlands. My "fasterclass" session was on intercultural communication - Communicating with non-native Dutch speakers in the Netherlands and beyond.
On Saturday 11 May 2019, I had the absolute delight of spending the morning with nine lovely TU (Technical University) Delft international staff members and partners to deliver a workshop on "Networking in the Netherlands". TU Delft is well-known worldwide for their top class educational programmes in fields such as aerospace engineering (where my husband … Continue reading 2019 TU Delft Networking in the Netherlands Workshop (May)
We held our first #LinkedInLocalTheHague at The Hague University of Applied Sciences on Thursday 16 May from 10.30am-12pm. International Business THUAS - Trends in Marketing This event was part of a "Trends in Marketing" minor in the International Business programme at The Hague University of Applied Sciences. My colleagues teach neuromarketing and big data for … Continue reading 2019 #LinkedInLocalTheHague
On Tuesday 21 May 2019, I attended my second OMHE (Online Media in Higher Education) event, hosted by Erasmus University Rotterdam. OMHE is a collaboration between the universities of Leiden, Delft and Rotterdam but all are welcome. I went on behalf of The Hague University of Applied Sciences. For the opening keynote, Jonathan Tinnacher from … Continue reading 2019 OMHE Online Media in Higher Education
For the last six weeks, from February-April 2019, I've had the absolute privilege and pleasure to teach Social Media Management to the part-time students in the MICM (Masters in Communication Management) class. I graduated from this program myself almost two years ago, which you can read about in My MICM Masters posts. I've been teaching … Continue reading 2019 MICM Social Media Class
Photo credit: Florence , Google On 9 April 2019 I had the opportunity to visit Google Amsterdam for the DWQT training. DWQT stands for Digitale Werkplaats Qualified Teacher. For the last year (2017-2018), I was a trainer myself on the Google Offline Training, read more about that here: https://zestee.com/category/google-digital-marketing-workshops/ On that project, I represented Google … Continue reading 2019 Google Amsterdam DWQT
On Monday 8 April 2019, I attended an event at the teaching lab at TU Delft about learning analytics in higher education. A number of workshops, presentations and panels explored this topic. Opening and keynote Marcus Specht opened the event, followed by a keynote by Hendrik Drachsler. Learning Analytics Workshops It was a tough choice … Continue reading 2019 Learning Analytics in Higher Education
Welcome to the Zestee blog - this is a treasure trove of nearly a decade of my favourite topics, articles, resources, book reviews, summaries of events I've been to and more. You can navigate by scrolling, or via the category and archive dropdowns in the sidebar (or below if you are on a mobile device). … Continue reading Welcome to the Zestee Blog
In 2015, 2016, 2017 and 2018, I was one of the lecturers involved in the ICP Week (Intercultural Project Week) at The Hague University of Applied Sciences. This fun 4 day programme introduced International Business Bachelor students to the concept of culture. Coming from very diverse backgrounds, many of the students are already of culture, … Continue reading 2018 IB Intercultural Project Week
Yesterday (20 June 2018), I had the pleasure of spending time with the FeedbackFruits team and other educators in Amsterdam at the "FeedbackFruits Education Inspiration Day" where I spoke about my own research about "How can elearning enhance study success..." The event was held in the very trendy "FreedomLab" in Amsterdam (yes, that is a … Continue reading 2018 Feedback Fruits Education Inspiration Day Amsterdam
I work part time as a lecturer at The Hague University of Applied Sciences in The Netherlands. As part of the International Business Bachelor's programme, each semester I teach a 3 week "Digital Trends" course. Student Social Media Audits and Content Planning In teams of four, students were given an assignment based on our university's … Continue reading 2018 IB Trends in Marketing
This year, Manuela Damant and I together delivered two full day classes to the part time MFMC (Masters in Financial Management and Control) students at The Hague University of Applied Sciences, covering the following topics: Personal Branding Presentation Skills Negotiation Skills Networking Skills As these part time students are also working alongside their study, the … Continue reading 2018 MFMC Part time Professional Skills Classes
On Wednesday 14 February and Wednesday 14 March, Manuela Damant and delivered two full day classes to the full time MFMC (Masters in Financial Management and Control) students at The Hague University of Applied Sciences, covering the following topics: Personal Branding Presentation Skills Negotiation Skills Networking Skills These classes were held on the main campus. We really … Continue reading 2018 MFMC Full time Professional Skills Classes
From 2016-2017, I was one of the lecturers in the IMC - International Marketing Communication or Integrated Marketing Communication. Description from the study guide: This course presents the techniques, supporting theories and the strategic and tactical decision making processes involved in integrated marketing communications. Integrated marketing communications means integrating all promotional tools along with other … Continue reading 2016 IBMS IMC (International Marketing Communication)