Google Plus…should I bother?

I'm already juggling Facebook, Linked In, You Tube, Twitter and more, so should I bother joining Google Plus? If it was any other social media tool, I'd most likely ignore it for now. However as we all know, Google is a giant in the online world, so any new product they bring out has my attention so I've spent some time this week checking it out.

Top 5 unwanted marketing intrusions

In today’s world, we are surrounded by marketing messages. In a cluttered marketplace, marketing professionals need to be innovative to ensure their message is heard. This has come to mean that we are often inundated with unexpected and unwanted marketing intrusions. Here are the top five that drive me crazy.

Early Easter

Last week I was going through the checkout in Coles and started putting the bags in the trolley...and there they were...EASTER EGGS! In January! I guess Cadbury Creme Eggs have become so popular over the years they could well be considered a regular chocolate item, or is it really a case of Easter (and Christmas) arriving very (commercially) early each year?

Beauty from Tragedy: Harvest Rain Theatre Company

WELL DONE HARVEST RAIN! An excellent example of how something beautiful can come from tragedy, and also a great example of using internet marketing "for the powers of good"! Taking a song - Love You Queensland - which I've always known but has never meant that much to me (apart from knowing it was in an ad) they have made it into something which makes me proud to be a Queenslander...and raised much needed funds at the same time.

Objective journalism?

Anyone else out there get rather cranky when reading "news" that uses headlines, specific language and a selection of quotes which guides readers to make a decision one way or another? I very rarely buy certain newspapers because of this however every now and then feel like reading a paper - only to get cranky again!

Business Start Up Expo

Held at Kallangur on Monday 6th September, 2010, this was a great way to find a lot of great business information all in one place. Exhibitors included: Small Business Solutions Quest News Westpac Bank Australian Taxation Office Accountants IP Australia Office of State Revenue AusIndustry Department of Employment, Economic Development an Innovation (DEEDI) There were … Continue reading Business Start Up Expo

Creating a Facebook Business Page Unique Username (Facebook URL or vanity URL)

This post will take you through how to set up a unique username on Facebook for your business (also known as a facebook URL or vanity URL). I'd highly recommend making sure you get in and reserve your business name now on Facebook through this method. It's free, relatively easy and will ensure your business name will not be available to others.

Media Savvy – How to Get The Best Out of Media

This is a Better Business workshop I attended on Wednesday 25th August 2010, in Warner, Brisbane as part of the Moreton Bay Regional Council Better Business Workshops. The presenters were from Quest Newspapers - Nick Crockford (Editor) "Designed to be a powerful insight into maximising your relationship with your community newspaper, driving results for your … Continue reading Media Savvy – How to Get The Best Out of Media