More than 27 million business cards are printed every day, according to The Design Inspiration. Even with new technology, business cards have yet to become extinct. But just because business cards are being made, doesn't mean they're also being kept. Make sure your cards make it into the right hands — and stay there — … Continue reading Boost Your Image with the Right Business Card
Frenzy "How do you do it all?" is something I've heard lots of times in my life. In fact, I wrote a blog post answering this in 2011. I've always loved meeting new people, networking, taking on new projects, going new places, trying new things. With the rise of social media in recent years, and … Continue reading Frenzy Fatigue Focus: a theory on social media and life
Thanks to Mashable for drawing my attention to this new campaign for the launch of the new sassy Virgin America safety video. Here's 5 reasons why I like the video from a marketing perspective and why I think it "works" - not only for the purpose for which it was designed, but the clever leverage … Continue reading Social Media Case Study: Virgin America
Google Plus has a great hangout tool for video calling that rivals Skype. The quality is clear and there are several advantages to using hangouts that we'll go through in another post. This post will focus on a step by step guide to plan a Google Plus Hangout for a future date. Thanks to social … Continue reading How to plan a Google Plus Hangout for a future date
On October 5th & 6th 2013, I attend the 2013 WordPress WordCamp Europe event - also affectionately known at #wceu! Held in beautiful Leiden, The Netherlands, it was conveniently close to where I live (Den Haag). There were around 700 attendees from all around Europe. I was one of a small percentage of female … Continue reading 2013 WordPress WordCamp Europe #wceu
I received this image in my iTunes e-newsletter recently. It got my attention. Why? It made me think. What were those crazy symbols, what did they mean? Of course I'd heard of Paul McCartney (Sir!) so I took the time to click through to the iTunes store to figure out what it was all about. Do … Continue reading Quick Marketing Tips – Make people think
Some 52 percent of consumers get at least some of their news from either Facebook or Twitter, according to the Pew Research Center's Project for Excellence in Journalism. Although some Luddites might lament this fact, many news organizations find the platform useful for reporting breaking news on the minute-to-minute schedule that most consumers live by. … Continue reading Will Twitter Become a Dominant News Platform?
It comes as no surprise that the United States has lost some of its economic prowess on the global field. But it's also not struggling as bad as some might imagine. Grant Thornton's 2013 Global Dynamism Index, which ranks the potential of worldwide economies for business growth, ranked the U.S. as number 11 in 2013, … Continue reading The World's Best Economies and Why They're Thriving
You might use your iPhone primarily as a texting, calling or even gaming device. However, the iPhones 4 and 5 have a powerful camera that can help you do more than just Instagram pictures of your lunch. In fact, there are some photos out there that you wouldn't believe were taken with a T-Mobile or … Continue reading 5 Best Apps for Incredible Photography
For those who are new to my blog, you might not know that I'm a Dutch Australian - originally born in Australia and spent most of my life there, but married a Dutch man and now live in The Hague, The Netherlands. I've been learning Dutch (Nederlands) for some time, and can understand it fairly … Continue reading Business Book Review: Ik.nl
Have you ever created a word cloud? These are an excellent way to translate words into a visual tool that can be used in a variety of ways, such as for inspiration or to communicate ideas and concepts. Recently I wrote a business book review on Ik.nl on the Zestee.com blog and one of the … Continue reading What is your Word Cloud?
Social media is much more useful - and fun - with friends. Twitter has a section where you can find friends using your email address book. However this is one of the biggest mistakes I've made in social media and here's how you can avoid or correct it. In theory - a good idea. You … Continue reading How to stop Twitter invites to your friends
The use of Social Media in schools is on the rise. Here's an interesting infographic from Best Masters in Education. Personally, I completely agree with the quote "social media in school can't be left to chance, it needs to be mediated". Though this may not be the best comparison considering this is relating to … Continue reading The Use of Social Media in School
Comedian Dave Gorman shares "the exhilarating story of one man, a search engine, and some of the strangest people in the world" in this 2004 book, Googlewhack Adventure. It wasn't until earlier this year (2013) that I picked this up and until then, had never heard of the term "Googlewhack" - have you? As a … Continue reading Book review: Googlewhack Adventure
In the past two years, Twitter has firmly established itself as a powerful social media marketing tool. Countless companies, from major corporations to small business owners, routinely take advantage of all of the free and paid marketing opportunities that Twitter has to offer. Various large corporations – everyone from McDonalds to Samsung to Lexus – … Continue reading Marketing on Twitter Continues to Grow with Social Television
After two successful terms in 2012 and earlier in 2013, the brand new-look Zestee Social Media School is available and accepting new enrolments. With a services menu offering something for every business,budget, learning style and location, course facilitator Renee Veldman-Tentori shares her extensive knowledge and enthusiasm for social media, backed up by broader marketing and business experience. Currently based … Continue reading Launch of the new Zestee Social Media School
If you think all you need to have a successful online presence is a website and a blog, you are sorely mistaken. Forbes reports that there are more than 1 billion people on Facebook every day. Why wouldn’t you want a piece of that enormous pie? Before you get too excited, you need to know … Continue reading How to Build a Loyal Facebook Following
Zestee provides a variety of information to a growing community of those interested in social media, marketing and photography. Guest posts and articles relevant to these topics and offering value to our community are most welcome. You may wish to read more about the benefits of guest posts. Please follow these submission guidelines to ensure an … Continue reading Zestee guest post/article submission guidelines
It seems there are so many social media channels to keep up with - Facebook, Twitter, LinkedIn, Pinterest, Google+....the list goes on! One way you can tackle this and manage several channels all in one place is to use a social media dashboard such as http://www.nimble.com I came across Nimble some time ago. Just … Continue reading Social Media Tool review: Nimble
The best way to deal with a PR disaster is to prevent it from happening in the first place. Don't ship a product before it's ready, don't hire short-tempered people to handle the phones, deal honestly with your customers and 99 percent of all potential disasters can be avoided. That elusive one percent is the … Continue reading Using Social Media for Damage Control: Tips From Toyota's Crisis
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