Today, Facebook is 10 years old and is celebrating with Look Back - an automated film for users to share to show highlights from their time spent on this social media giant. To create your own film, log into Facebook then click on this link: https://www.facebook.com/lookback Within seconds, you will be able to view your … Continue reading Facebook is 10 years old – and will be flooded with friends films
Here is an info graphic that Finance Degree Center brought to our attention, with some interesting data with some pros and cons of Facebook Investing. Even if you're not considering buying shares, it still has some trends highlighted that are worth taking note of for those using Facebook for business. I've also noticed that … Continue reading Investing in Facebook?
Facebook introduces a new app called Paper on 3 February. Note that this is in the US app store, and they have not yet publicised when it will be available in other countries - but hopefully not long behind. Click on the image above to view the video and learn more. I'm writing another … Continue reading Facebook introduces Paper on 3 February
Since I started the Zestee Social Media School, Facebook has been the most popular social media tool for business and has been my favourite since it was launched. I started the Zestee Facebook page on 6 January 2010 and have noticed massive changes over the last four years. For the first two years, it was an upward … Continue reading Facebook for Business – how it's changed over the last five years
A new year brings new beginnings and as you may have read about in one of my post popular blog posts from last year, Frenzy to Fatigue to Focus, 2014 is a year for FOCUS. Part of that is streamlining the zestee services and rebranding. I thought this may be a good opportunity to share … Continue reading behind the scenes: zestee rebranding for 2014
Ondernemend Delft holds and annual Boerenkool met Bubbels networking event in Delft.
I love learning and I love the internet. The two together are a match made in heaven and I've been excited to see the e-learning explosion taking place recently. There is so much I would like to share on this topic and I'm becoming increasingly passionate about it, so I do expect this may well … Continue reading The E-learning Explosion
Have you ever heard of World Day of Social Communications? I hadn't but recently signed up to trial Fanpage Karma and they send you a "morning report" with a summary of your social media posts, but also useful information about upcoming international days which may be of interest. This can help you plan social media posts … Continue reading World Day of Social Communications
According to a Pew Internet and American Life Project survey, 73 percent of adults are on a social network and about half of them are on more than one. We use it to maintain old friendships and to make new ones, to find jobs, and to brand ourselves and our companies. 2014 will bring new … Continue reading Upcoming Social Media Tools And Strategies Circa 2014
A previous blogpost on the Zestee Social Media School Website Pyramid looked at how building a solid website is like a house. Once you've built your website, it requires regular maintenance to keep it running well. Depending on the size of your site, the time this takes varies, but for a small site, this should … Continue reading Five Tips for Weekly WordPress Website Maintenance
The concept of "paying it forward," or helping those who just starting to move up the rungs, is very much a woman's concept in business. The helping hand approach has now been formalized by Dell, in a program which assists female executives and entrepreneurs to aid and encourage, monitor and teach their emerging "sisters" in … Continue reading Franchise Ownership Can Speed Up Business Success for Women
With technology increasing from desktops and laptops to smartphones and tablets, we’re seeing a sharp shift in how content is presented on screen. Because of deeper and sharper resolutions, text-based content is being replaced with more attractive and more engaging imagery by way of photos. Using an image to promote your business may pay off … Continue reading 5 Tips to Sell on Facebook Using Photos
I've long been a TEDx fan and was absolutely over the moon when Barbara Rogoski called to offer me the opportunity to attend the 2013 Tedx Amsterdam Women event. Luckily the timing was just right - it was held on December 6th, 2013 - the day before I flew to Australia to visit my family … Continue reading 2013 TEDx Amsterdam Women
Social Media Dashboards, also called Social Media Management Tools, are a way to manage a number of social networks all in one place. Which you use, and whether you use one at all will depend on factors such as the size of your business, budget and social media strategy. The concept is great - instead … Continue reading Five Social Media Dashboards To Try
Marketing is getting personal these days - very personal. Nutella is currently running a Facebook campaign here in The Netherlands where you can request a personalised label for a Nutella jar with your own name. After you order via an embedded app on the Nutella Nederland Facebook Page you receive a letter and your label(s) … Continue reading Nutella social media and marketing case study
The theme for the 2013 TEDxDelft was "Do try this at home". A full day of inspirational speakers shared their ideas with us on 4 October 2013 at the TU Delft AULA. My own 2013 TEDxDelft photo album is here along with photos of the outdoor side event. You can find a full list of the … Continue reading 2013 TEDx Delft
One of my all-time favourite resources to use for my social media classes is this video by Erik Qualman, author of Socialnomics, a book first published in 2009 which examined the way that social media transforms the way we live and do business. There are several versions of the video, but I usually use the … Continue reading Social Media Revolution
Lisa from Lemonberry and I gave our second workshop together on Thursday 28th November 2013 at the beautiful Spaces Den Haag building. The first hour focussed on the Top 10 Social Media Tools for Business, presented by myself (Renee) and covered some basics on Facebook, Twitter, LinkedIn, ... Participants were: Ceci & Thomas from … Continue reading Social Media and WordPress Workshop 28 November
Brands, and especially those huge ones, keep trying to get our attention by creating massive scale marketing campaigns that involve participation from the fans of the brand or the product. Some of these campaigns are more successful than others, for different reasons. We will cover some of the most remarkable marketing campaigns here and examine … Continue reading Most Remarkable Marketing Campaigns Ever
Take a moment and think about your favorite television shows. Did you rush home from work to catch them at their airtime, or did you shrug it off, stop for a nice dinner, and then come home and watch them online? I'd wager that a majority took the latter option. Here's why. Internet is taking … Continue reading Internet is the new first screen
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