January 2013 update – though this course ran a year ago as a live course, you can still follow it online at your own pace for a limited time, simply read through, ignore any information that relates specifically to dates, download the lessons and come and post any questions or comments at www.facebook.com/zesteeconcepts
Welcome to week 1! Thanks for the wonderful response on Facebook to this event. I’ve just checked rsvp’s and there are 99 attending and 10 maybes. I look forward to getting to know you all.
So without further ado, here is the lesson for week 1: click on the link below to open the pdf:
I would recommend printing this out if you’re able to (2 pages). You will see there are seven sections, which you can work through at your convenience:
- Overview
- Objectives
- Activities
- Questions to Consider
- Social Media Strategy
- Policy & Procedure
- Business & Marketing Planning
- Attend and contribute to chat at 8pm 07Feb12 Brisbane time at www.facebook.com/zesteeconcepts
- Read blog posts https://zestee.com.au/zestee-social-media-school-free-12-week-course-online/ and https://zestee.com.au/zestee-social-media-school-introduction/
- Check www.facebook.com/zesteeconcepts throughout week to ask questions & read discussions
- Read e-book A Selection of Social Media Tools (email renee@zestee.com and I’ll send a free pdf)
- Read and respond to Questions to Consider (below)
- Complete Social Media Strategy table (page 2)
- Create or review your social media strategy (based on table in page 2)
- Create or review your policy & procedure document. Click here for a very simple template: ZSMS Policy Worksheet
- Create or review your business/marketing plan
Thanks for taking part and look forward to our discussions over at www.facebook.com/zesteeconcepts
Love to hear your expectations and experiences of this course and social media in general, just comment below.

What a great start Renee!
Thanks so much Kelly and so excited to have you onboard. Love to have you contribute to future lesson plans on twitter and blogging like we talked about today…you’ve been a real inspiration (and wonderful friend) in my social media journey. I’ve loved your blog since I first discovered it, and I’m getting better and better at blogging and twitter thanks to you. Also so grateful to have you on board as a Zestee face to face trainer & consultant! x
Can’t wait to see how this is rolling in week 12!
thanks Peter, i’m going to need a few days to recover and plan next week! that was crazy! thanks for taking part.
You are amazing Renee – Great idea!
thanks Julie, hope it’s helpful!
Renne, I’m enjoying this new way of online learning! See you again at 8pm next Tuesday.
it is all totally new isn’t it…thanks for being part of it…and this morning too at professional parents, what a huge day hey!
I have been following links a
Leading me to your course tonight. I missed tonights launch but I am in for the next 11 weeks. I love that I can catch up in my own time too!! Great work… Steph
Getting some great buzz Renee. Can’t make tues timeslot but hoping to catch up on the content during week. Cheers!