Advertising during COVID-19

As COVID-19 has changed our world in 2020, marketing and advertising has had to make a lot of changes along with it. This post is to gather a few examples.

Google Ads

This Dutch advertisement to “Claim 75 euros of advertising credit to get started” encourages businesses to reach clients online with Google Ads. Certainly something useful during the digitisation many have been forced to adapt this year. Not a bad thing – however an interesting choice of image. Facemasks have of course become the norm this year but I’m wondering what it has to do specifically with this ad? A facemask isn’t necessary to advertise online right?

Ads about COVID-19

Ads of the World has gathered a collection of global advertisements specifically about the virus here: https://www.adsoftheworld.com/collection/covid19_ads

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